Category Archives: Site Analysis

Robots.txt - Watching the Minor Details

Robots.txt tip - watch out for details.

XML Sitemaps and Competitive Intelligence

A response to Graywolf’s post on XML sitemaps and competitive intelligence.

How to Spot the Ultimate Robots.txt Mistake

Don’t block your entire Web site with your robots.txt file.

Introduction to Advanced SEO Site Analysis for Large Web Sites

A few tips on how to start an SEO analysis of a large Web site.

6 Reasons Why Clean URLs Matter

6 solid reasons that you should be using clean URLs.

Negative SEO

Inside the evil art of negative SEO.

How to Discover Subdomains on Client Sites

How to find hidden subdomains on client sites that may be creating duplicate content. This is frequently a problem on large Web sites.