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	<title>Pocket SEO &#187; Analytics</title>
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	<link>http://pocketseo.com</link>
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			<item>
		<title>How To Disable Referrers and Avoid Corrupting Your Stats</title>
		<link>http://pocketseo.com/analytics/209</link>
		<comments>http://pocketseo.com/analytics/209#comments</comments>
		<pubDate>Wed, 09 Jan 2008 00:09:47 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://pocketseo.com/analytics/209</guid>
		<description><![CDATA[How to disable referrers with Firefox browser and the Web Developer Toolbar extension.


Related posts:<ol><li><a href='http://pocketseo.com/tools/59' rel='bookmark' title='Permanent Link: 12 1/2 Essential Firefox Extensions for SEO'>12 1/2 Essential Firefox Extensions for SEO</a></li>
<li><a href='http://pocketseo.com/msn/176' rel='bookmark' title='Permanent Link: MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere'>MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere</a></li>
<li><a href='http://pocketseo.com/tools/124' rel='bookmark' title='Permanent Link: Are Your WordPress Plugins Secretly Injecting Links in Your Blog?'>Are Your WordPress Plugins Secretly Injecting Links in Your Blog?</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>Every time you visit a Web page with a browser, your browser sends the Web site the name of the previous Web page that you visited.  SEOs often check rankings for Web sites and then click through the SERPs to their own Web sites (or client Web sites).  That distorts the stats because it&#8217;s not a natural click.</p>
<p>You can disable sending referrers in Firefox with this method:</p>
<ol>
<li>Get <a href="http://www.mozilla.com/firefox/">Firefox</a>.</li>
<li>Install the <a href="https://addons.mozilla.org/firefox/addon/60">Web Developer Toolbar</a></li>
<li>Restart Firefox.</li>
</ol>
<p>On the Web Developer Toolbar, click on <em>Disable</em> and then on <em>Disable Referrers</em> and your browser will no longer send referrers.</p>
<p>Sometimes you will have to turn referrers back on to leave comments in certain blogs, depending on what kind of spam detection software the blogs are running.</p>
<p>Here is a screenshot of how to disable sending referrers on Firefox with the Web Developer Toolbar.</p>
<p><img src='http://pocketseo.com/wp-content/uploads/2008/01/no-referrers.png' alt='Disable referrers' /></p>
<img src="http://pocketseo.com/?ak_action=api_record_view&id=209&type=feed" alt="" />

<p>Related posts:<ol><li><a href='http://pocketseo.com/tools/59' rel='bookmark' title='Permanent Link: 12 1/2 Essential Firefox Extensions for SEO'>12 1/2 Essential Firefox Extensions for SEO</a></li>
<li><a href='http://pocketseo.com/msn/176' rel='bookmark' title='Permanent Link: MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere'>MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere</a></li>
<li><a href='http://pocketseo.com/tools/124' rel='bookmark' title='Permanent Link: Are Your WordPress Plugins Secretly Injecting Links in Your Blog?'>Are Your WordPress Plugins Secretly Injecting Links in Your Blog?</a></li>
</ol></p>]]></content:encoded>
			<wfw:commentRss>http://pocketseo.com/analytics/209/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Add Google Analytics To vBulletin (including archives)</title>
		<link>http://pocketseo.com/analytics/168</link>
		<comments>http://pocketseo.com/analytics/168#comments</comments>
		<pubDate>Tue, 13 Nov 2007 01:35:38 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://pocketseo.com/analytics/168</guid>
		<description><![CDATA[Most tutorials on how to add Google Analytics to vBulletin do not say how to get the tracking code into the forum archives section.  This tutorial shows how to do it.


Related posts:<ol><li><a href='http://pocketseo.com/scripts/43' rel='bookmark' title='Permanent Link: How to Install Linux on an External Hard Drive'>How to Install Linux on an External Hard Drive</a></li>
<li><a href='http://pocketseo.com/analytics/31' rel='bookmark' title='Permanent Link: How to Extract Bot Activity From Logfiles'>How to Extract Bot Activity From Logfiles</a></li>
<li><a href='http://pocketseo.com/domains/256' rel='bookmark' title='Permanent Link: Is Rook Analytics Metapredict?'>Is Rook Analytics Metapredict?</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.vbulletin.com/">vBulletin</a> makes good forum software, but it&#8217;s hard to add Google Analytics to it.  Most of the instructions that you find online on how to add the Google Analytics code don&#8217;t work for the forum archives.</p>
<p><strong>UPDATE:</strong> I recommend just installing <a href="http://pocketseo.com/toolbox/vbseo">vbSEO</a> instead of the solution below because you can add Google Analytics directly through the vbSEO interface.  vbSEO also adds many other critical SEO improvements to the basic vBulletin installation.  However, the solution below can still be used to add other types of tracking code to vBulletin, like <a href="http://pocketseo.com/toolbox/clicky">Clicky Stats</a>, and excellent free Web 2.0 stats program.</p>
<p>Here are some step-by-step instructions for adding Google Analytics (or other tracking code, like <a href="http://pocketseo.com/toolbox/clicky">Clicky</a>) to vBulletin:</p>
<p>In your vBulletin admin control panel, click on Style Manager and navigate your way through the options to &#8220;edit templates&#8221;.  Double click on the <b>footer</b> template.  Add your Google Analytics or other tracking code right at the bottom of the footer template.  That will enable tracking for the main part of your forum.</p>
<p>To get the tracking code into the archives, click on &#8220;Add New Plugin&#8221;, and from the select box choose archive_complete.  Enter the following code in the textarea and make the plugin active:</p>

<div class="wp_syntax"><div class="code"><pre class="php" style="font-family:monospace;"><span style="color: #000088;">$output</span> <span style="color: #339933;">.=</span> <span style="color: #0000ff;">&quot;&lt;script src=<span style="color: #000099; font-weight: bold;">\&quot;</span>http://www.google-analytics.com/urchin.js<span style="color: #000099; font-weight: bold;">\&quot;</span> type=<span style="color: #000099; font-weight: bold;">\&quot;</span>text/javascript<span style="color: #000099; font-weight: bold;">\&quot;</span>&gt;
&lt;/script&gt;
&lt;script type=<span style="color: #000099; font-weight: bold;">\&quot;</span>text/javascript<span style="color: #000099; font-weight: bold;">\&quot;</span>&gt;
_uacct = <span style="color: #000099; font-weight: bold;">\&quot;</span>UA-XXXXXXX-X<span style="color: #000099; font-weight: bold;">\&quot;</span>;
urchinTracker();
&lt;/script&gt;&quot;</span><span style="color: #339933;">;</span></pre></div></div>

<p>If you are using another analytics system, just replace the Google Analytics code with it, being sure to escape all double quotes with a backslash.</p>
<h2>vBSEO</h2>
<p>Also, if you are using vBulletin, I highly recommend using <a href="http://pocketseo.com/toolbox/vbseo">vBSEO</a> to optimize your forums.  vBSEO will create clean, search engine friendly URLs on your forum and 301 redirect the old URLs to the new URLs.  It will also provide other SEO benefits like remove the redirects in RSS feeds, remove the links to /index.php, and add trackback and pinging features.  vBSEO can also add Google Analytics code to your forum&#8230;</p>
<img src="http://pocketseo.com/?ak_action=api_record_view&id=168&type=feed" alt="" />

<p>Related posts:<ol><li><a href='http://pocketseo.com/scripts/43' rel='bookmark' title='Permanent Link: How to Install Linux on an External Hard Drive'>How to Install Linux on an External Hard Drive</a></li>
<li><a href='http://pocketseo.com/analytics/31' rel='bookmark' title='Permanent Link: How to Extract Bot Activity From Logfiles'>How to Extract Bot Activity From Logfiles</a></li>
<li><a href='http://pocketseo.com/domains/256' rel='bookmark' title='Permanent Link: Is Rook Analytics Metapredict?'>Is Rook Analytics Metapredict?</a></li>
</ol></p>]]></content:encoded>
			<wfw:commentRss>http://pocketseo.com/analytics/168/feed</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>MSN Live.com Sending Referrer Spam?</title>
		<link>http://pocketseo.com/analytics/146</link>
		<comments>http://pocketseo.com/analytics/146#comments</comments>
		<pubDate>Thu, 18 Oct 2007 19:32:48 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[MSN]]></category>

		<guid isPermaLink="false">http://pocketseo.com/analytics/146</guid>
		<description><![CDATA[Why is MSN sending referrer strings into my logs with porn keywords?


Related posts:<ol><li><a href='http://pocketseo.com/msn/176' rel='bookmark' title='Permanent Link: MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere'>MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere</a></li>
<li><a href='http://pocketseo.com/msn/177' rel='bookmark' title='Permanent Link: MSN Live Search Only Has Partial Support for Wildcards in Robots.txt'>MSN Live Search Only Has Partial Support for Wildcards in Robots.txt</a></li>
<li><a href='http://pocketseo.com/msn/150' rel='bookmark' title='Permanent Link: MSN Live Search Indexing URL Fragments'>MSN Live Search Indexing URL Fragments</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>Lately I&#8217;ve been noticing a lot of strange one-word referrers from MSN Live Search in my logs.  Today I saw a post by <a href="http://www.bitworm.com/search/2007/is-microsoft-live-search-stuffing-our-log-files/">BitWorm</a> that reveals this as referrer spam-like behavior from Microsoft.</p>
<p>The hits come from IP addresses beginning with <strong>65.55.165.*</strong> and the referrer strings have this format:<br />
<strong>http://search.live.com/results.aspx?q=<span class="highlight">firefox</span>&#038;mrt=en-us&#038;FORM=LIVSOP</strong></p>
<p>The keyword (highlighted above) is always one word, and usually appears on the Web site somewhere, with the exception of the porn related keywords.</p>
<p>MSNdude posted a comment on the <a href="http://www.webmasterworld.com/msn_microsoft_search/3424476.htm" rel="nofollow">Webmaster World thread about this issue</a>:</p>
<blockquote><p> Thanks for all the feedback on this thread.</p>
<p>First, we appreciate the concerns and issues that have been raised and apologize for any incovenience this might have caused.</p>
<p>Second, we want to explain what this is all about. <span class="highlight">The traffic you are seeing is part of a quality check we run on selected pages</span>. While we work on<br />
addressing your conerns, we would request that you do not actively block the IP addreses used by this quality check; blocking these IP addresses could prevent your site from being included in the Live Search index.</p>
<p>Please keep the feedback and thoughts coming as we will use this to help improve this process and make sure that it impacts your sites as little as possible.</p>
<p>thanks<br />
- msndude (msd) </p></blockquote>
<p>How can MSN call this a &#8220;quality check&#8221;?  They are sometime using explicit porn keywords that do not appear anywhere on my sites.</p>
<p>I recommend reading through the entire <a href="http://www.webmasterworld.com/msn_microsoft_search/3424476.htm" rel="nofollow">Webmaster World thread</a> about this MSN referrer issue.</p>
<p>I wonder if MSN is doing this for old-fashioned referrer spam reasons.  The keywords that they use in the referrer string are related to the site&#8217;s content.  So Microsoft sends keywords that they think the webmaster might be interested in so that the webmaster will click through to MSN Live Search.</p>
<p>The reason that I suspect that it might be traditional referrer spam is because MSN is trying very hard to get people to use MSN Live Search, even to the point of <a href="http://pocketseo.com/msn/37">buying Google AdWords</a>.  Every time you click through your logs to MSN Live Search, it boosts Live.com&#8217;s traffic stats.</p>
<p>Also check out the post about it on andrewu.co.uk, <a href="http://andrewu.co.uk/webtech/comment/?odd_referrer_spamlike_behaviour_from_microsoft">Odd Referrer Spam-Like Behaviour From Microsoft</a>.</p>
<p>If you notice this behavior from Microsoft&#8217;s bots on your sites blog about it and let people know about the problem.</p>
<p>I&#8217;m going to call this referrer spam until MSN speaks out about the issue and stops pinging my logs with porn keywords.  They seem to have been silent except for that one odd comment on Webmaster World by &#8220;msndude&#8221;.</p>
<p><strong>Update:</strong> <a href="http://pocketseo.com/msn/176">MSN continues assault on logfiles</a></p>
<p>I also recommend reading <a href="http://smackdown.blogsblogsblogs.com/2007/11/13/microsoft-needs-to-quit-fucking-with-my-adsense-scripts/">this excellent smackdown</a> which gives details about how this Microsoft bot is even downloading Adsense JavaScript from Web sites.</p>
<img src="http://pocketseo.com/?ak_action=api_record_view&id=146&type=feed" alt="" />

<p>Related posts:<ol><li><a href='http://pocketseo.com/msn/176' rel='bookmark' title='Permanent Link: MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere'>MSN Keyword Referrer Spam Continues, Distorting Analytics Everywhere</a></li>
<li><a href='http://pocketseo.com/msn/177' rel='bookmark' title='Permanent Link: MSN Live Search Only Has Partial Support for Wildcards in Robots.txt'>MSN Live Search Only Has Partial Support for Wildcards in Robots.txt</a></li>
<li><a href='http://pocketseo.com/msn/150' rel='bookmark' title='Permanent Link: MSN Live Search Indexing URL Fragments'>MSN Live Search Indexing URL Fragments</a></li>
</ol></p>]]></content:encoded>
			<wfw:commentRss>http://pocketseo.com/analytics/146/feed</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>How to Extract Bot Activity From Logfiles</title>
		<link>http://pocketseo.com/analytics/31</link>
		<comments>http://pocketseo.com/analytics/31#comments</comments>
		<pubDate>Sat, 09 Jun 2007 21:02:53 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://pocketseo.com/analytics/31</guid>
		<description><![CDATA[How to extract search engine activity from raw logfiles and convert to a spreadsheet with one line of code.


Related posts:<ol><li><a href='http://pocketseo.com/analytics/168' rel='bookmark' title='Permanent Link: How to Add Google Analytics To vBulletin (including archives)'>How to Add Google Analytics To vBulletin (including archives)</a></li>
<li><a href='http://pocketseo.com/scripts/11' rel='bookmark' title='Permanent Link: How to Find Thousands of Potential EDU Backlinks with GNU/Linux'>How to Find Thousands of Potential EDU Backlinks with GNU/Linux</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>This post is in response to Graywolf&#8217;s post about <a href="http://www.wolf-howl.com/google/google-analytics-and-search-engine-spiders/">Google Analytics and bot tracking</a>.</p>
<p>Google Analytics and other JavaScript-based analytics programs cannot capture data about robot activity on a site.  But there is an easy way to get data about crawler activity on a site by grepping (searching) raw log files and analysing the data in a spreadsheet.</p>
<p><img src='http://pocketseo.com/wp-content/uploads/2007/06/grep-logs.png' alt='Grep logfiles' /></p>
<p>This technique works best in Linux or Mac OS X.  I&#8217;m only familiar with Linux so the example below assumes that you are running <a href="http://www.ubuntu.com/">Ubuntu</a> or another Debian-based GNU/Linux distro.  If you don&#8217;t have Linux and can&#8217;t install it somewhere, you could also run the commands directly on your remote Linux server over SSH and then download the resulting CSV file.</p>
<p>Open up a terminal and navigate to the directory where your raw logfile is located.  In this case the raw logfile is called <em>access_log</em>.</p>
<p>Then type the following line:</p>
<p><code>egrep '(Googlebot|Yahoo!|msnbot)' access_log | cut -d' ' -f1-30 --output-delimiter=, >search_engines.csv</code></p>
<p>You will then have a CSV file of search engine activity that you can open in a spreadsheet for analysis.</p>
<p>This is what the script does:</p>
<ol>
<li><tt>egrep</tt> is used to extract all lines from the logfile that contain <em>Googlebot</em>, <em>Yahoo!</em>, or <em>msnbot</em>.  You can add other bots if you want their data also.  <em>access_log</em> is the name of the logfile and can be changed to whatever your logfile is named.</li>
<li><tt>cut</tt> is a command that splits the logfile into columns using a space as the column delimiter (<tt>-d' '</tt>).  It extracts fields/columns 1 to 30 (<tt>-f1-30</tt>), though there are probably about 20 to 25 columns.  It then reassembles the columns with a comma as the output delimiter.</li>
<li>The script then saves the output as a CSV file called <em>search_engines.csv</em>.</li>
</ol>
<p>Once the CSV file is open in a spreadsheet, delete the columns that you don&#8217;t want.  Then go to the menu item <em>Data &mdash;&gt; Filter &mdash;&gt; Auto Filter</em>.  You will then be able to sort the output by search engine and by response code.  For example, you could filter the data to see only 302 response codes that Googlebot encountered.  Or 404 errors that msnbot encountered.</p>
<p>This is just a crude solution that should work for general log files.  You can customize it if necessary.  Many IIS logs are not constructed well and need some other manipulation, but that is a post for later.</p>
<img src="http://pocketseo.com/?ak_action=api_record_view&id=31&type=feed" alt="" />

<p>Related posts:<ol><li><a href='http://pocketseo.com/analytics/168' rel='bookmark' title='Permanent Link: How to Add Google Analytics To vBulletin (including archives)'>How to Add Google Analytics To vBulletin (including archives)</a></li>
<li><a href='http://pocketseo.com/scripts/11' rel='bookmark' title='Permanent Link: How to Find Thousands of Potential EDU Backlinks with GNU/Linux'>How to Find Thousands of Potential EDU Backlinks with GNU/Linux</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>cetrk.com &#8211; Crazy Egg</title>
		<link>http://pocketseo.com/analytics/29</link>
		<comments>http://pocketseo.com/analytics/29#comments</comments>
		<pubDate>Fri, 08 Jun 2007 01:24:58 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://pocketseo.com/analytics/29</guid>
		<description><![CDATA[Cetrk.com - what is it?


Related posts:<ol><li><a href='http://pocketseo.com/web-20/96' rel='bookmark' title='Permanent Link: Propeller.com &#038; Cialis'>Propeller.com &#038; Cialis</a></li>
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<li><a href='http://pocketseo.com/google/33' rel='bookmark' title='Permanent Link: Google Search URL Parameters'>Google Search URL Parameters</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>I had installed <a href="http://crazyegg.com/">CrazyEgg&#8217;s</a> tracking script on a site and forgotten about it.  Tonight I was looking at the source code of the home page and noticed a script that was loaded from http://cetrk.com/.</p>
<p>I couldn&#8217;t remember what the script was so I typed <em>cetrk.com</em> into Google and couldn&#8217;t find any useful information.  I eventually remembered that it was a CrazyEgg tracker and I decided to post about it so that other people could find information about it.</p>
<p>CrazyEgg is a JavaScript tracker that among other features shows a nice heatmap overlay on your pages that show where visitors are clicking:</p>
<p><img src='http://pocketseo.com/wp-content/uploads/2007/06/crazyegg_heatmap.png' alt='CrazyEgg cetrk.com' /></p>
<p>The basic version with a limited number of page views is free at <a href="http://crazyegg.com/">crazyegg.com</a>.</p>
<img src="http://pocketseo.com/?ak_action=api_record_view&id=29&type=feed" alt="" />

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<li><a href='http://pocketseo.com/google/33' rel='bookmark' title='Permanent Link: Google Search URL Parameters'>Google Search URL Parameters</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>37</slash:comments>
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